The Louisville Local Impact study results are in.
And they shouldn’t be a surprise to anyone reasonably well versed on the whole “buy local” movement. According to Louisville Independent Business Alliance (LIBA), “For every $100 you spend at a locally owned, independent business, $55 continues to circulate in our Louisville-area economy (as opposed to $14 spent at a chain.)”
This year, LIBA is rebranding it’s holiday shopping contest.
The former “Holiday Passport Contest” is now the “Shift Your Shopping Contest,” a name which more accurately hones in on the “buy local” concept.
Shoppers who collect five receipts from LIBA businesses between Thanksgiving and Christmas can be entered to win a $1,000 shopping spree to any member businesses.
This year LIBA is adding a prize for member employees, too.
One employee of a member business will win $250 to spend at any LIBA businesses.
We’ll keep you posted when we learn more.