Ale-8-One, the Kentucky-made ginger ale that tastes great on its own or mixed with bourbon, is celebrating 93 years as a family-owned company, and it’s throwing a big bash Saturday, July 13, at the Frazier History Museum. Part of the festivities will include a one-time-only unveiling of its highly regarded, extremely secretive formula.
Ale-8 was created in 1926 by the entrepreneur George Lee Wainscott in Winchester, Ky., where it still operates to this day and is run by Wainscott’s great-great-nephew, Fielding Rogers.
Saturday’s festivities start at noon with a live performance, courtesy of the Frazier’s interpreters, of the history of the soft drink in the museum’s Gateway Garden. After that, Louisville Cream joins the party will some free Ale-8 and blackberry floats. The Louisville ice cream company created the Ale-8 blackberry flavor just for the occasion.
Louisville Cream Co-Owner Darryl Goodner tells Insider his shop has always used Ale-8 when making floats, and when the company came to them to collaborate, they were immediately on board.
“They suggested blackberry, as it has ties to Kentucky,” he said. “So we used their Ale-8 syrup to sweeten the ice cream and give it a gingery bite.”
For both Kentucky companies, the partnership seemed like a natural fit.
“We are pleased to partner with Louisville Cream on their new Ale-8 blackberry ice cream flavor just for our birthday celebration,” said Ellen McGeeney, Ale-8-One’s chief operating officer and president, in a news release.
“And our appreciation also goes out to the Frazier History Museum,” she continued. “As a 93-year-old Kentucky, family-owned company, we are extremely excited the Frazier has created a wonderful historical presentation of our company’s long, proud Kentucky history.”
The Frazier interpretation of the company’s history will run again at 2 p.m., and it’ll also be added to the regular rotation of the museum’s live historical offerings.
Also during the free event, the secret formula will be available to sample for the first time ever for guests of the party. Anyone who attends will receive buy-one-get-one-free admission into the Frazier as well as a mini bottle of Ale-8, while supplies last.
Ale-8’s 93rd Birthday Celebration will be held from noon to 3 p.m. on Saturday, July 13. The Frazier History Museum is located at 829 W. Main St.
Update: Due to an error in the news release, the secret formula won’t be written out for guests to view, but it will be available to sample.